- Life of the Institution,
Julien Grobert appointed Director of TSM - Toulouse School of Management
on the July 1, 2025
The start of the 2025 academic year will bring fresh momentum to TSM – Toulouse School of Management, with the arrival of its new dean, Julien Grobert. With extensive experience in higher education and the professional world, he succeeds Hervé Penan, whose ongoing commitment has significantly shaped the school.
Looking back: A Leadership Marked by TSM’s Transformation
Since 2001, Hervé Penan has overseen TSM’s development with a clear vision: to establish the institution as a school of management excellence, grounded in research, pedagogical innovation, and international openness.
His two terms were notably marked by:
- The creation of the Doctoral School in Management Sciences, which became TSM Doctoral Programme (2006),
- The founding of the Management Research Centre, which became TSM-Research (2009),
- The change of the school's name and visual identity from IAE Toulouse to Toulouse School of Management (2017),
- Obtaining the prestigious EQUIS accreditation in 2023, strengthening the school's international positioning.
The year 2025 marks both the end of this cycle and TSM's 70th anniversary, an opportunity to celebrate how far we've come and to look to the future.
Julien Grobert: an ambitious vision for the future of TSM
Officially appointed on 25 June by the Ministry of National Education, Higher Education and Research, Julien Grobert is the new Dean of Toulouse School of Management.
He is a lecturer in marketing, in charge of corporate relations and responsible for teaching several courses at TSM. His research focuses on consumer behaviour, sensory marketing and brand communication. He is active in both academic and professional circles, with links to institutions such as HEC Montréal and Capgemini.
Julien Grobert's arrival is part of TSM's ongoing project over the last few years to strengthen academic excellence, develop links with the socio-economic world and continue the school's international expansion.